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Thursday, November 4, 2010

Naukri.com's Facebook Page Review

In today's world where social media has become a part of our day to day life, many companies are putting efforts to attract business and customers from these tools. Out of all social media tools Facebook seems to be much ahead of others, so it becomes obvious for organizations to use it properly for corporate communications.

Facebook(FB) with huge user-base provides great scope for brand promotion. In india also facebook has surpassed Orkut as the most popular social network site.Many indian companies are using FB for branding activities.On this context I was checking Naukri.com's facebook page.



Here is a quick review-

Though I am not sure when they started this page, but their 1st post appeared on 24th sept, 2009. So that means it is up for more than 1 year.

Info page is decent where they have mentioned about their company and it contains their url id also.

For last one year the number of posts from Naukri.com is only 15, which is very less. So they seem to be neglecting this page.

However the plus part is they are not spamming followers time-line. All their posts are relevant.Mostly they have done postings when they have new updates, release of their jobspeak info,video of their TV ad etc.
Once they have put a contest also. Contests are good way to attract more followers. But  the sad part is they have not followed it up with another post announcing the winners.This should have been corrected.

Despite putting posts few and far between, they have managed to gather 1274 followers in last 1 year , which is quite decent number.

Naukri.com is no doubt the most popular Job Portal in India. if they give more focus to their fan page, they will be able to make a good follower base here. It can help them connect with their customers in a better way and they can communicate their messages  and gather feedbacks easily.

26 comments:

  1. Replies
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  2. Naukri show all jobs. To know what employees feel about their work in various companies check
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  3. i think the best place where you can find jobs is Jobs in pakistan personally i am using this site and i am recommending to all my friends,

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  4. I think is the best way to finding a Jobs in India personally i am using this website and also recommended to friends circle

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  5. I dont know who is heading this service he prolly must be a brainless junk. They charged me 6k for taking their service.Let me elaborate!Resume writing: ** - Completely fake. They use people form English literature background to write a resume for a chemical engineering person.

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  6. Naukri.com claims to be India's no. 1 Job website. It provides employers and job seekers to connect. The website has a huge membership and following and each day it lists thousands of jobs and reieves hundereds and thousands of applications for these jobs from the members' community. The interface of the website is clean, despite the fact..

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  7. Naukri.com claims to be India's no. 1 Job website. It provides employers and job seekers to connect. The website has a huge membership and following and each day it lists thousands of jobs and reieves hundereds and thousands of applications for these jobs from the members' community. The interface of the website is clean, despite the fact.....

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  8. latest govt jobs related information is well maintained on this site. As I am interested in the Govt. Jobs, I am a regular visitor of this site.

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